Development process
Web designing and development involves
many stages, wherein different professionals play their role
for nurturing the client's concept, which later on assumes
a dynamic presence on the web. Our development process
is outlined in following steps:
Planning
This process involves the role of the Accounting team, Web
Architects and Web Analysts. They define the objectives of
the project after reviewing the client's existing web operations.
The consent of the client is seeked during this entire stage
to discuss the business objectives, the perceived problems
and the future measure of success. On the basis of this a
fixed price proposal, defining the scope of the web site is
issued to the client. When the client approves this proposal,
the project then proceeds into the designing and production
process.
Commissioning
The Project Manager and his team of Art Director, Web Designer
and Web Analyst head this stage. The Project Manager is responsible
for satisfying all the needs of the client and also keeps
him informed about the proceeds of the project. Essential
information that will guide the development of the website
is gathered, where utmost focus is laid on 'the big idea'
i.e. the purpose of the web-design and 'Look and feel' that
covers the navigation and page layouts of the web design.
Conceptualization
-
Architecture:
it involves a detailed site map defining the overall structural
hierarchy of content, navigation & naming of major sections,which
is done by the Project Manager.
-
Interface
Design: it involves the teamwork of the Project Manager,
Creative Director and Web Designer. After the client chooses
a particular site from a variety of site cross sections
offered by the web Designer, site design specifications
for building the sites are laid. Then the Creative Director
establishes the framework for the site, creates templates
and guidelines for the standard HTML pages and graphics.
Content Development
In order to convey the message and the aim of the
web site to have a impact on the users, the site has to be
furnished with adequate literature, this is where content
development comes in the process. The Project Manager (content
population) along with the client's help obtains the content
required for the web design from within the client's organisation
and also from other sources. This content is then edited and
organized accordingly by the Web Author thereby populating
the site.
Functionality Design
The Project Manager designs and develops screens that depict
the functionality of the site, while the Technical Manager
ensures the technicality of these screens. The client then
approves this functionality. After which the Project Manager
(programming) and his programming team play a vital role of
developing programming codes that instigates the functionality
and interactivity of the Web site. The Project Manager (programming)
ensures that the work of the Web Programmers is within the
project time-scales and matches with the client's expectations.
Quality Test and Launch
When the web site is complete the Site Testers
carry out the Quality Assurance process. They manually check
the site for any programming or content errors. After which
the client's approval to place the site on the Internet is
sought. Thereafter,the Technical Manager handles all technical
aspects like domain name registration, server setup and bandwidth
issues. The web site then becomes available in web space and
search engines and directories are notified of its existence.
Review and Maintenance
After the launching of the web site, various strategies
to gain further business advantage are discussed by the Account
Management, Project Manager, Web Analyst and the Client. This
team also provides adequate maintenance to the web site, by
periodically considering the site traffic, site usage insight
and thereby suggesting improvements and identifying further
development needs.
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